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Have a Mall: The Natick Collection

After many months of anticipation, yesterday was the grand opening of (drumroll) the Natick Collection!

The Natick Collection is a grouping of upscale stores within a large indoor building that has walkways to enable shoppers to move from one store to another. In other, less-opulent words, the Natick Collection is… a mall.

In fact, it used to be called the Natick Mall. But the soon-to-be 12th largest indoor amassing of fabulous exquisite chain stores like Burberry, Coach, Gucci, Jimmy Choo, Juicy Couture, Tiffany, Nordstrom, and Neiman Marcus can’t be called a mall, lest it be confused with a wasteland of Old Navy, Gap, and Cinnabon.

As one who watches the increasing luxurification of America with dismay, the couture clothes and high-end merchandise that are for sale down my suburban street is alarming. And as a current Natick resident fed up living with the construction eyesores and traffic snares, I can’t help but to use the sneering nickname that the locals have given it: the Natick Erection.

Posted in Massachusetts.

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